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Where has the year gone? It feels like just yesterday when the sneaker industry was barely catching its breath to recap all of the unpredicted events of 2020. Now, it’s already time again to look back on the moments that highlighted how Nike went in 2022. Between an onslaught of Dunks, big releases and controversial events Shopbelart , there were some big positives for the Swoosh. Here’s the best of the past months for Nike. Performance Brand Nike began life as a running shoe company, and while they’ve diversified their offering over the decades, in 2021 they were keen to remind everybody that they still make some of the best track and field products. That claim was backed up at the postponed Tokyo 2020, whereby the Air Zoom Maxfly clinched gold medals in both men’s and women’s athletics 100 metre events, therefore making it the fastest shoe on the world’s greatest stage. Over on the basketball court, Nike shoes helped Giannis Antetokounmpo win an NBA championship. Getting Retros Right...

From Kamala Harris to the Biden clan, passing through the Royal House. Nobody gives up on sneakers. Comfortable, trendy, designer and successful. Today the "old" tennis shoes have become a politically correct Who would have thought that shoes would be held at a presidential inauguration ceremony (not forgetting Sanders' mittens ). Well yes. The most exclusive accessory. The indispensable must have today are sneakers . Sneakers. Tennis shoes, sports shoes. Call them whatever you like. They are the ones who have mixed up the sense of glamor and also of the fashion economy . And to think that some time ago the emphatic news of the triumph of the colored sneakers of the Lidl supermarket seemed almost fake news , completely sold out in the blink of an eye. And, since Kamala Harris thought of posing for Vogue with a pair of black Converse All Star on her feet, the frenzy of yet another sports shoe never stops. The race to buy "famous" sneakers does not stop. On Januar...

Giants such as Nike, adidas and New balance also make anti-sneakers. Sneakers are always about sport, comfort and movement. It would seem a fair statement. However, in the 21st century, it ceased to be like that. Sometimes the latest releases in the sneaker industry look very strange: for example, a new pair of nike Yeezy looks more like felt boots than sneakers shopbelart or even boots. Moreover, adidas throughout the second half of 2021, as it were, hints to its audience that designer Jeremy Scott is returning to the sneaker game: the world again saw his sneakers with wings , as well as cute slates for the pool, in which it is better not to go to the pool, because they decorated with a teddy bear face. Of course, by and large, these are all anti-sneakers: sports brands seem to be trolling themselves. They produce footwear that is not only not meant to be athletic, but does not even have any references to sports, or deny them. For luxury brands such as Balenciaga, this is certainly n...